Sustainable Marketing: Pearson New International Edition
DescriptionFor courses in Sustainable Marketing or as a supplement to marketing courses that include sustainability as a focus. A lasting approach to marketing. As the engine that drives the global economy, marketing leaves an enormous footprint on the environment and society. To help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable-and lucrative-sustainable marketing strategies.
Pearson Education Limited
1 November 2013
Earn By Promoting Books
Earn money by sharing your favourite books through our Affiliate programme.Become an Affiliate