You'Re About to Make a Terrible Mistake!: How Biases Distort Decision-Making and What You Can Do to Fight Them

Available

Description

'A masterful introduction to the state of the art in managerial decision-making . Surprisingly, it is also a pleasure to read ' - Daniel Kahneman, author of Thinking, Fast and Slow

A lively, research-based tour of nine common decision-making traps - and practical tools for avoiding them - from a professor of strategic thinking We make decisions all the time. It's so natural that we hardly stop to think about it. Yet even the smartest and most experienced among us make frequent and predictable errors. So, what makes a good decision? Should we trust our intuitions, and if so, when? How can we avoid being tripped up by cognitive biases when we are not even aware of them?

You're About to Make a Terrible Mistake ! offers clear and practical advice that distils the latest developments in behavioural economics and cognitive psychology into actionable tools for making clever, effective decisions in business and beyond.

Product Details

Price
£9.99  £9.49
Publisher
Swift Press
Publish Date
Language
English
Type
Paperback
EAN/UPC
9781800750333
BIC Categories:

Earn By Promoting Books

Earn money by sharing your favourite books through our Affiliate programme.

Become an Affiliate
We use cookies and similar methods to recognize visitors and remember their preferences. We also use them to help detect unauthorized access or activity that violate our terms of service, as well as to analyze site traffic and performance for our own site improvement efforts. To learn more about these methods, including how to disable them view our Cookie Policy.