Content is Currency: Developing Powerful Content for Web and Mobile
Jon Wuebben
(Author)
Out of Stock. Delivery time unknown.
21,000+Â Reviews
Bookshop.org has the highest-rated customer service of any bookstore in the world
Description
In the digital age, content is no longer confined to the written page. It is spread across web and mobile, taking the form of podcasts, webinars, widgets, and blog posts. Powerful content tells the story of your product or business, but it means nothing if it's not written well, optimized for search and social media, and properly marketed.
In Content is Currency, content strategist Jon Wuebben explains the fine art of content development by utilizing the latest Search Engine Optimization (SEO) and Social Media Marketing (SMM) techniques, and provides you with the tools and strategies you need to get your online content noticed.
Product Details
Price
£19.99
£18.99
Publisher
John Murray Press
Publish Date
12 February 2012
Language
English
Type
Paperback
EAN/UPC
9781857885736
BIC Categories:
Earn By Promoting Books
Earn money by sharing your favourite books through our Affiliate programme.