De la calidad de servicio a la fidelidad del cliente

(Author)
De la calidad de servicio a la fidelidad del cliente

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Description

Este libro intenta identificar cuáles son los principales antecedentes de la fidelidad del cliente, ya que de poco nos sirve decir que la fidelidad es un factor clave del éxito empresarial si no conocemos cómo podemos llegar a ella. Así pues, su objetivo

Product Details

Price
£15.00
Publisher
ESIC Editorial
Publish Date
Language
Spanish
Type
Paperback
EAN/UPC
9788473563710
BIC Categories:
Consumerism

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