pebble is your trusted guide to stylish sustainable living.

First and foremost we’re an eco lifestyle magazine that inspires and informs you all about everything you need to crack on being more circular, less wasteful, more ethical, less plastic and so on.

It was founded by Georgina Wilson-Powell in 2016, who has also written a book Is It Really Green? Everyday Eco Dilemmas Answered, which came out in Jan 2021 (DK Books).

This is everything we love...

Permaculture. Knitting. Whizzy futurists. Slow fashion. Open sourcing. Foraging. Crafting. Eco-villages. Food waste. Forests. Mindful discovery. Protecting the seas. Great food. Local food. New manufacturing models. Conservation. Organic skincare. Vegetable leathers. Vertical farms. Staycations. Kayaking. Thinking differently. Travelling lightly. Traditional skills. Zero waste. Turning plastic bottles into clothes and shoes. Dressing well. Creating communities. Enjoying our lives without harming the planet. Supporting people who have taken a risk to find a better way of doing something. Challenging the status quo. Zero waste cocktails.

And yes the last two can go hand in hand.

More importantly, our eco living magazine is about showing you how you can incorporate all of these things into your existing life.

We call this #EverydayActivism.