Sales & marketing management

Predictable Revenue

Marylou Tyler and Aaron Ross


Pricing Services And Revenue Management

S'pore) Wirtz Jochen (Nus



Johan Aberg and Christopher Engman


The Advanced Dictionary of Marketing: Putting Theory to Use

Warwick Business School) Dacko Scott (Associate Professor of Marketing and Strategic Management


Competitive Selling: The Guidebook to Proactive Calling in a...

Stacia Skinner and Marisa (Creative Training Solutions Ltd) Pensa


Direct Marketing: Strategy, Planning, Execution

Edward Nash


Data Warehousing And Business Intelligence For e-Commerce

Alan Simon and Steven L. Shaffer


End Of Competition, The: The Impact Of The Network Economy

The Netherlands) Molenaar C N A (Erasmus Univ Rotterdam


Brand Hollywood: Selling Entertainment in a Global Media Age

UK) Grainge Paul (University of Nottingham


Marketing Strategy for Creative and Cultural Industries

USA) Kolb Bonita M. (Lycoming College


Selling Strategically: A 21st-Century Playbook

Terry Barge


Managing Sales

Y C Halan


Aligned to Win

Ashish Pachory


The H Effect: Communicate to Elevate

Brown John-Leslie

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